Happy World Towel Day!

world towel day

Do you love Douglas Adams books?  Then this is the day for you!

Towel Day encourages all fans to carry around a towel on the momentous date.  But where does the idea stem from?

Well, if you’ve read The Hitchhiker’s Guide to the Galaxy, you’ll already know the answer! In Guide to the Galaxy, Adams talks about why a towel is the most important item a space-travelling hitchhiker can have.

Not only is it extremely practical – you can use it to keep warm, to lie on, to sleep on, and to use as a miniraft as you sail down the River Moth!

“More importantly, a towel has immense psychological value. For some reason, if a strag (strag: non-hitch hiker) discovers that a hitchhiker has his towel with him, he will automatically assume he is also in possession of a toothbrush, face flannel, soap, tin of biscuits, flask, compass, map, ball of string, gnat spray, wet weather gear, space suit etc., etc. Furthermore, the strag will then happily lend the hitchhiker any of these or a dozen other items that the hitchhiker might accidentally have “lost”. What the strag will think is that any man who can hitch the length and breadth of the galaxy, rough it, slum it, struggle against terrible odds, win through, and still knows where his towel is, is clearly a man to be reckoned with.”

Douglas Adams: The Hitchhiker’s Guide to the Galaxy

world towel day, douglas adams, The Hitchhiker’s Guide to the Galaxy

So what can you do to celebrate the day?  Well, carry your towel! (okay, that was the obvious one).

Sandman Hotel Group subscribe to the three “R’s” (Reduce, Reuse, Recycle) in all divisions. It starts with our construction sites and their ability to recycle as much material as possible, from one site to another, right through to our restaurants who recycle cooking oils. In our hotels, we ask our guests to participate in helping to reduce excessive laundry requests, and this includes reusing towels.

Approximately 75% of our guests who are asked to participate in our towel-energy savings program do help by using their towels more than once. You can join our fellow guests in this program and help save the environment by reusing your towels during your stay.

With the combined recycling efforts of our laundries, restaurants, and energy committees, we are constantly trying to reduce, reuse, and recycle. Annual reviews of our energy consumption, waste removal/recycling, and in-house initiatives are conducted. New ideas and suggestions are distributed throughout the corporation for the sole purpose of minimizing our impact on both the local and global environment.

Happy Towel Day to all!

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