2012 was a year filled with an unbelievable amount of activity at Sandman Hotel Group. Whether it was awards and accolades for our flagship hotel in Newcastle, UK, the launch of our mobile app for the iPad and Android, amazing press and coverage for our hotels across Canada, or the expansion of our online social media presence, there was no shortage of excitement for everyone here at the Sandman family.
Kicking off our New Year, here is a list of our favourite stories from the past year!
Sandman Signature Makes a Name for Itself
Over the past year, Sandman Signature Hotels & Resorts have been making waves across the nation and overseas. For instance our Langley location picked up the 2012 Commercial Building Award of Excellence in Hospitality from the Fraser Valley Real Estate Board for being able to fulfill the following requirements:
• Does the development complement or add to the surrounding properties and neighbourhood?
• Is it esthetically pleasing?
• What construction materials were used in the overall design?
• Was it built in an environmentally sensitive manner?
• Does it incorporate any unique architectural features?
• How does this project compare to others in the same category?
An excellent list of categories to live up to, we couldn’t be more proud of their achievement!
There was also great press for our other locations too! From our Sandman Signature Hotel & Suites Prince George getting front page coverage in ‘In Focus’ magazine, to our Sandman Signature Hotel Newcastle, UK getting coverage for … everything! From their décor, history, and ambiance to their highly coveted RICS (Royal Institution of Chartered Surveyors) North East Renaissance Award for commercial property of the year, the good news hasn’t stopped coming. In addition, the reviews keep pouring in for our Edmonton South, Toronto and Vancouver Airport locations too. Quite simply, Signature is making its presence felt in the hotel world, and we can’t wait to see what’s next for each special location!
i Love the Sandman App!
2013 also ushered in some technological treats for all our guests too. Where last year we launched our brand new mobile booking app for the iPhone and BlackBerry, this year we wanted to make sure we topped ourselves with our apps for Android and the iPad (not to mention the improved version 2 for iPhone and Blackberry).
Many months in the making, our experts worked day and night to ensure that we offered guests the easiest, breeziest and most rewarding booking experience…and we were not disappointed. With a whopping number of users already, there is no doubt that our new technology makes booking with us fast, efficient, easy, and full of perks. Not sure what you’re missing? Here are just a few of the benefits you can get from our mobile app.
- The ability to reserve at over 40 locations worldwide
- Exclusive access to promotions and limited-time offers
- GPS and interactive map
- The ability to earn and redeem StatusPlus points towards free stays
- The ability to view StatusPlus points balance and profile status
A Clean Sweep for Sandman Hotels in Alberta
If there is one thing our hotels are proud of, it’s our standards and service. That’s why we were elated to learn that once again, that several of our hotels in Alberta have received prestigious recognition from the Alberta Hotel & Lodging Association for Excellence in Housekeeping.
Our Sandman Hotel Red Deer, Sandman Hotel Calgary South and Sandman Hotel Calgary Airport all were recipients of this AHLA award which states:
‘As a recipient of the Housekeeping Award, you are among a select group of properties that participate in the Approved Accommodation Program [and] have achieved excellence in cleanliness, comfort, and maintenance. The Housekeeping Award is a reflection of your staff and your property’s commitment to providing visitors with clean and comfortable accommodation.’
Now that’s spotless news.
Social Media Expansion
This year also saw the rise of our social media expansion across several channels. From Pinterest to Google +, Foursquare, Pinterest, Instagram, Youtube, and the ever increasing growth of our Facebook and Twitter pages, there were so many new ways to interact with our guests, fans, and friends. We met so many new people that we decided to get to know them all even better with our ‘Share Your Sandman Story Photo Contest.’
Asking our friends to share their Sandman stories with us was one of our most successful social media campaigns of the year, and we received entries from all over the world. Whether it was a story about a memorable family stay, wonderful weekend getaway, the perfect wedding or friendly service during frequent business trips, we got to see the real people who make our company a success with pictures too!
Throughout the summer months we also gave away tons of prizes to everyone ranging from restaurant gift cards, hotel gift certificates, and two brand new iPads.
Double the Luck with Lucky 13
Though it’s 2013 already, the number 13 played a huge role for Sandman in 2012. With our Lucky 13 Rewards Program, we decided to have a bit of fun and launch a campaign on Friday the 13th, called ‘Lucky 13 on Friday the 13th.’ Since there were two Friday the 13ths in 2012, we decided to make two fun videos for our friends detailing the special promotion which allowed guests to get DOUBLE the Lucky 13 stamps for every night they booked on the superstitious day. We were even lucky enough to get all-star backup quarterback for the BC Lions, Mike Reilly, to help us out.
In case you missed it all, check out some of our favourite videos, and moments below!
With so many events and activities, it’s pretty safe to say that 2012 was among one of our best years ever. However, we’re also willing to wager a bet that 2013 will be even better!