Mother’s Day!

Here we are into the month of May! Tulips and daffodils are finally growing like weeds, the sun is finally showing her true colours, and the days are finally getting longer. And Mother’s Day is next weekend. Yes, Mother’s Day is NEXT weekend! You’re thinking, ‘Wait a minute – wasn’t it just Easter?!’ Yes, yes it was…

Thank goodness Mother’s Day is more of a casual affair – no need to do a feast, orchestrate Easter egg hunts, or decorate dozens upon dozens of hard-boiled eggs. All moms really want, is to spend time with their children – after all, they wouldn’t be celebrating it if it wasn’t for us, right?! 

In researching this topic of Mother’s Day, I came across an article from the Regina Leader-Post, including Mother’s Day ‘tidbits and trivia’. Give it a read if you get a chance; it will get you into the spirit of things, and get you thinking about how best to celebrate the mom(s) in your life! Some highlights include, the oldest woman to give birth is 70 years old!? What?! Or, that the world record for the number of babies born to one woman, is 69?! Incredible, right?

How about these interesting stats:

  • Mother’s Day is the busiest day on the proverbial wires. 122.5 million phonecalls that day! Wow!
  • The debut of Mother’s Day? 1908! (Thank you Anna Jarvis J)
  • There are 9.2 million mothers in Canada, including biological, adoptive, and stepmothers! Of them, 3.9 million have children under the age of 18, living at home.
  • Since the mid-1970s, the number of women who work, with children under the age of 3, has more than doubled! 72.9% of women with tots are working, as opposed to just 27.6% in 1976!
  • Not with some behind-the-scenes support – the number of men who participate in housework has increased by 20% since the mid-80s! Coincidence?

While it is impossible to put a price on the levels of patience, sacrifice, effort, time, tenderness, love, insomnia, selflessness, one can imagine that an entire industry has developed up around this day (nothing short of a marketer’s dream). In the United States alone, last year’s spending was expected to reach $14.6 billion dollars! That’s second in spending to the winter holiday season, including Christmas, Kwanza, and Hanukah! Here in Canada, nearly $140 million dollars’ worth of flowers were prepped and ready to go for Mother’s Day last year – and that’s just flowers. Dinners, cards, brunches, clothing, jewellery, perfumes, etc., adds up to an economy built on maternal love!

The irony of it all, is that regardless of what you spend, it is the little things that moms tend to appreciate the most. Whether it’s a crayon drawing on the fridge, a bottle of nail polish, a new scarf, her favourite chocolate, or weekend getaway at a one of our Sandman Hotels, someone once told me that price doesn’t matter – that it’s the thought that counts…. I wonder who that was?

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